Our Philosophy

Established in 1949, Adler founders Mike and Elaine Adler believed gift giving should “evoke emotion and convey true thoughtfulness.”  With an entrepreneurial spirit this vision became a reality as Adler Australia was embraced by the small business community for providing high quality, promotional products that would help them to promote their own businesses.

A philosophy shared to this day by James Adler,  the firms CEO and son of the founders, who has moved the company forward from its roots as one of the early mail order companies in North America into a global marketer of personalized business gifts serving sixteen countries in Europe, Scandinavia, Australia, and the Middle East.

Never veering away from his parent’s original vision the company has expanded its product categories to cater to the many different gifting needs within the business community. From advertising and promotion, to employee recognition and motivation, to a personal celebratory gift; for the Adler family “It’s not just Business...it's Personal”.

Mission Statement

Adler seeks to be the leading marketer of stylish, high quality, personalized business gifts which offers a diverse product portfolio to serve the varied promotional needs of our customers.

Our Corporate Values

The integrity of what our company does on a daily basis is paramount to how we want our customers to feel about us and it’s those values that are critical to our way of life. 

Quality  is our hallmark and is something that is never taken for granted since we demand the highest standards from our manufacturing partners. And this differentiates us from the rest.  

Convenience  is what our customers want from us. The wide selection of styles, colours and imprint options that we offer give our customers the accessibility to products for all their promotional needs.  

Confidence  in a brand needs to be earned and our 63 years in business, now selling in 16 markets worldwide, is truly a testament. 

Value  is not just about integrity. It is about what we offer in terms of service, product, quality, functionality and personalization techniques.

Adler Australia welcomes the opportunity to share their expertise with you- helping your business select the right promotional items and products to acquire, strengthen and grow relationships with customers and employees.

Adleraustralia.com is your source for promotional advertising products that stand out from all the rest, offering you the opportunity to leave a lasting impression in today’s competitive marketplace. We’ve Got the Gift for Building Business® and that's why promotional business gifts from Adler do more than just meet the challenge of standing out, but also raise your marketing strategy and style to a whole new level.